Sun. Jun 16th, 2024
Threads Twitter Killer

Threads by Meta : The Twitter Killer

Meta has launched the microblogging platform ‘Threads’ which is a rival to Twitter. It crossed 2 million users within two hours of launch, supposedly due to its integration with Instagram. The App is available on the Apple and Google app stores.

The highlights of the apps are :

  • Content with up to 500 characters with links, photos, and videos.
  • Posts can be easily shared on Instagram or any other app.
  • Content suggestions from Instagram and social media engagement.

The timing of the launch is also very important because Twitter has been going through changes like the imposition of a rate limit under Elon Musk and CEO Linda Yaccarino. And this is the perfect time for “Threads by Meta : The Twitter Killer” to acquire market share. In the past, Meta has been successful in launching rival apps like Instagram Stories for Snapchat Stories and Reels for Tiktok.


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